Impact of Prohibition of Benzylpiperazine †Free Samples to Students

Question: Discuss about the Impact of Prohibition of Benzylpiperazine. Answer: Introduction: The role of mass media such as, radio, television, newspapers, posters, billboards, social media and leaflets is fundamental in communicating a wide range of health messages to a larger audience. It helps in forming an association between vital health information and the residents of a nation. It was effective in persuading target audiences and helping them adopt new behaviors that would benefit their health (Robinson et al., 2014). In New Zealand, these campaigns have updated the public about immunization campaigns. However, they also resulted in toxicity among children due to over-consumption of foods due to advertising. Programme evaluation systematically gathers information related to the characteristics, activities and outcomes of a particular programme to improve its effectiveness in preventing usage of drugs. These programmes assess the extent of addiction and related physical or mental health concerns. These programmes generally screen a larger audience for the presence of addictive behaviour. Further, they redefine the nature of the addiction, determine a diagnosis, and develop specific treatment recommendations (Sussman et al., 2012). The Ministry of New Zealand has developed several websites that provides information on training in addiction counselling. The government as further started several rehabilitation programmes as well to provide a retreat to wellness. Childhood obesity campaigns are designed with the aim of increasing access to safe and effective therapeutic interventions that help children to manage their weight. These campaigns focus on healthcare counselling from trained professionals along with a wide array of diet control measures, exercise, and surgery (depending on the severity of the disease). These campaigns therefore help in formulating a comprehensive obesity treatment programme (Puhl, Luedicke Peterson, 2013). Childhood obesity is considered as a serious public health challenge and often results in the incidence of diabetes and cardiovascular diseases among those children at a younger age. These campaigns affect a larger population and are typically designed to alter physical activity patterns and food habits among the target audience. Synthesis and analysis of information Radios are still used in places where they are popular in the form of health communication tools. Their usage is relatively cheaper and the programs can be adjusted to meet the needs of the local population with respect to their culture, language, and values. Distribution ofleaflets and pamphlets created by health bodies disseminate vital health information. The Internet further increases access to a range of health-related information and transcend geographical barriers, thereby enhancing the health and wellbeing of the people living in the country (Syred et al., 2014). Such drug abuse programme evaluations employ both qualitative and quantitative approaches. Qualitative measures are initially beneficial in exploring the situation of the addiction program. These methods build a context for collection of quantitative data. They involve the staff in the evaluation process and encompass routine examination of records, participant observations, analysis of situations, and focus group interviews (Cacciola et al., 2013). Quantitative methods rely on data collection using several scales, questionnaires, and tests. The changes in perception, health status and behaviour are measured and statistically analysed to provide greater evidences. This creates better provisions for funding the programme. Such campaigns often encompass a physical activity component that includes involvement from teachers and parents. They work towards improving the physical and mental aspects of children who are obese. Multiple channels and non-paid forms of media are a part of these campaigns and they change the attitudes of people and increase knowledge on healthy diet and physical activity (Eatmovelive.govt.nz, 2017). Frequent exposure of the target population to the simple messages related to adoption of healthy lifestyle that can prevent obesity increases the effectiveness of these campaigns. Linkage of research to work environment Health authorities entrust the mass media with important information to be relayed to the general public in easily accessible formats that will enhance their health. Radio advertisements, posters, social media and newsletters can be used to create awareness for cardiovascular diseases among people. These campaigns can be used to target the rural population where diarrheal dehydration is common. Social media campaigns and advertisements can also be used to target the adolescent and young population who are exposed to drug abuse (Neiger et al., 2012). They can effectively demonstrate the ill effects of drugs on health. The evaluation programmes are usually designed with the aim of reaching a target population in the primary health setting. They should target the middle school-aged adolescents and late elementary school-aged children, who are occasional drug users. Further, the family members and school authorities to talk to children about drugs, monitor their activities, get to know their peers and understand their concerns. Such programs will strengthen the bonding of students to their school and will reduce dropping out rates. Inclusion of school nurses, leadership and guidance teams will provide an idea about the effectiveness of the programme and will finally work towards reducing substance abuse disorder among the target population. Such campaigns can be operated in the community settings where the key stakeholders will be involved in teaching the children, the benefits of leading a healthy lifestyle. The target audience should be selected from rural farming communities, suburban schoolyard and urban neighbourhoods in New Zealand (Rajput et al., 2015). Mass media can be employed as a cost effective technique for promoting physical activity among children. Advertisements can be used to create awareness among children on the consumption of low-fat milk, fresh fruit and vegetables. The campaigns assist parents and teachers in encouraging their children to participate in moderate physical activity for 30 minutes on most days of the week. Evidence of critical thinking Mass media campaigns produce positive or negative changes in health behaviours among a large population.The positive effects include increasing public knowledge on significant health issues, raising awareness, invoking emotionalresponse to change behaviour, influencing publicopinionand setting agendas for debate (Freeman et al., 2015). However, there are several limitations or challenges faced such as, pervasive marketing for products with opposing messages, cluttered media environment, lack of immediate feedback, lack of interaction with the public, missing target audience and misinterpretation of the messages. Thus, it is difficult to isolate the independent effects of mass media in promoting health and wellness. Drug abuse programme evaluation has several positive impacts, the most important of which is abstinence. The harmful effects of the drugs on the different organs of the human body are no longer manifested on successful abstinence after an evaluation. They help in improving emotional life, build healthy relationships, and the target audience no longer resort to committing crimes to finance their drugs. However, the negative effects are associated with the high treatment costs, difficulties in effectiveness evaluation, lack of guarantee of the objectives meeting the desired goal and the wide array of social and cultural factors that contribute to an addictive behavior. There has been a dramatic increase in the rates of childhood obesity in New Zealand over the last decade. This called for a need to illustrate the detrimental effects of this health abnormality on children (Health.govt.nz, 2017). These campaigns directly impact the childs quality of life and provide them more energy for performing physical activities and sports. Adherence to the interventions proposed in these campaigns make it easier for the children to keep the weight off on a regular basis (Kulkarni, Swinburn Utter, 2015). Further, they increase a childs self-worth and improve their overall wellbeing. The challenges are making exercises enjoyable and attractive, convincing school authorities and parents of the long-term benefits of physical activity and changing the attitudes of suppliers and consumers about healthy food choices. Use of academic literature Mass media has been used effectively in increasing awareness for a range of health issues in New Zealand. The Like Minds, Like Mine anti-stigma and discrimination campaign found that social life, family and friendship were the most common areas where mentally ill people faced discrimination and the campaign worked towards changing this behaviour (Thornicroft et al., 2014) (Likeminds.org.nz, 2017). The Dont know? Dont drinkcampaign encouraged pregnant women to stop alcohol consumption (Alcohol.org.nz, 2017). In addition, the Stop Before You Start campaign was also started by the Health Promotion Agency to highlight the harmful health and social impacts of smoking (Stopbeforeyoustart, 2017). Another New Zealand ad identified traditional value among Maori women as key motivators and used the social media to promote smoking cessation among pregnant women. They were successful in increasing health awareness among people. An evaluation of opioid substitution treatment (OST) online training for pharmacists was performed in New Zealand to determine the acceptability and feasibility of the programme for training on drug abuse (Walters et al., 2012). The evaluation revealed that the online training was an economical and appropriate method that improved the clinical skills among pharmacists and helped in increasing their clinical skills with respect to the target group. The impacts of BZP legal high prohibition on prevalence of BZP use and other drugs were evaluated in New Zealand (Wilkins Sweetsur, 2013). This evaluation programme showed that prohibition of the drug and the associated unpleasant side-effects contributed to a decline its usage and the overall levels of high use showed significant reduction. The Ministry of Health, New Zealand started a public awareness campaign Eat Move Live that highlighted the cultural importance of food and the adverse effects created by overfeeding children. The Waitemata DHB Wellbeing Schools Project and Project Energize were developed by in the country to reduce childhood obesity. While the former campaign used a three-tier intervention approach, the latter tried to evaluate the effectiveness of school-based intervention programmes in increasing physical activity among students (Waikatodhb.health.nz, 2017). Childhood obesity is more prevalent among M?ori and Pacific children, and among those who live in deprived areas (Kelly Swinburn, 2015). The APPLE-project 2 year obesity prevention programme and Prevention of Overweight in Infancy study showed modest positive outcomes. Academic writing skills Thus, mass media campaigns have an increased likelihood of reducing unhealthy attitudes among people, when used in combination with preventive health efforts. It is more effective owing to the fact that face-to-face communications often require large manpower and human resources. Moreover, they are able to reach only a small group of people residing in a particular location. On the other hand, mass media campaigns expand the reach of their audience, which is crucial considering the fact that channels of communication often require too teach new health skills and empower the people to fight the major factors that cause mortality (Boles et al., 2014). Thus, programme evaluation helps in answering questions about the effectiveness of the addiction prevention programmes in meeting the procedural and administrative goals. The evaluation also ascertains whether the proposed programme adequately generates valuable information related to substance abuse among the target population. Further, the evaluation helps to formulate a cost-benefit analysis of the treatment, the long-term effects and creates provisions for funding to improve the mental and physical health of the target audience. Thus, the higher prevalence of childhood obesity increases the likelihood of getting affected by serious non-communicable diseases such as cardiovascular disorders, diabetes and cancer, which may lead to premature mortality (Lobstein et al., 2015). The primary purpose of childhood obesity prevention programmes is to involve the major stakeholders and adopt a variety of approaches that will promote physical activity and healthy food habits, thereby preventing obesity. Reflection and learnings Thus, it can be stated that the government should use these campaigns to deliver promotional messages that will advocate for correct health behavior and will assist people to understand the complexity of several diseases. The key stakeholders should also be involved to increase the appeal and reliability of these campaigns to the target audience. Media campaigns need to be sustained and reviewed, and be appealing to consumers and relatable to their target audience. To conclude, involving the key stakeholders such as, family members, school authorities, teachers, and local health providers, senior personnel from religious groups, nurses, and members of the Health Board, notable achievements can be obtained in preventing drug addiction among a large audience. The programme provides a clear insight of the substance abuse treatment methods, their effectiveness in the community and the underlying social or cultural customs that may exert an influence on the prevalence of drug usage. A positive evaluation outcome draws in more funding and creates provisions for future schemes. To summarise, the campaigns should recognise the risk factors, which include unhealthy diet, sedentary life style, alcohol and tobacco consumption that increases the likelihood of becoming obese. Adequate intervention is required from all levels of society, schools and communities to develop a childhood obesity prevention strategy in New Zealand. References Alcohol.org.nz. 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